Privacy policy
Privacy Policy
Last updated: April 5, 2026
KPHORIA operates this store and website (the “Services”) to provide you with a curated shopping experience. The Services are powered by Shopify. This Privacy Policy explains how we collect, use, and share your personal information. If there is any conflict with our Terms of Service, this Privacy Policy takes precedence regarding your personal data.
By using our Services, you confirm that you have read and understood this policy.
Personal Information We Collect
We collect personal information that identifies or can be linked to you, including:
• Contact details: name, billing/shipping address, phone number, email
• Financial information: payment details (e.g. card information, transaction data)
• Account information: username, password, preferences
• Transaction data: purchases, returns, wishlist/cart activity
• Communications: messages sent to us (e.g. customer support)
• Device & usage data: IP address, browser, device, and how you use our Services
We do not include anonymous or de-identified data in this definition.
How We Collect Your Information
We collect data from:
• You directly (e.g. when you create an account or place an order)
• Automatically (via cookies and similar technologies)
• Service providers acting on our behalf
• Partners or third parties
How We Use Your Information
We use your personal information to:
• Provide and improve Services: process orders, payments, shipping, returns, and personalise your experience
• Marketing & advertising: send promotions and show relevant ads (you can opt out)
• Security & fraud prevention: protect accounts and transactions
• Customer support: respond to inquiries and maintain our relationship
• Legal obligations: comply with laws and enforce our policies
How We Share Your Information
We may share your data:
• With Shopify, service providers, and vendors (e.g. payments, shipping, analytics)
• With marketing and advertising partners
• When required by law or to protect rights and safety
• With affiliates or during business transfers (e.g. merger, sale)
• With third parties when you request or consent
Shopify
Our store is hosted by Shopify, which processes your data to provide and improve the Services. Your information may be transferred internationally. Shopify may also use your data for enhanced features and personalised services.
You can learn more or exercise your rights via Shopify’s privacy policy: https://privacy.shopify.com/en
Third-Party Links
We are not responsible for the privacy practices or content of third-party websites linked from our Services.
Children’s Data
Our Services are not intended for children. We do not knowingly collect data from individuals under 16. Parents/guardians can contact us to request deletion.
Security & Data Retention
We take reasonable steps to protect your data but cannot guarantee complete security. We retain personal information only as long as necessary for services, legal obligations, and dispute resolution.
Your Rights
Depending on your location, you may have rights to:
• Access your data
• Correct inaccurate data
• Request deletion
• Request data portability
• Restrict or object to processing
• Withdraw consent
• Opt out of marketing communications
We may need to verify your identity before fulfilling requests.
UK/EEA users may also lodge complaints with their local data protection authority.
International Transfers
Your data may be processed outside your country. Where required, we use approved safeguards (such as Standard Contractual Clauses).
Updates
We may update this policy from time to time. Changes will be posted on this page with a revised date.
Contact Us
For questions or to exercise your rights, contact:
Email: kphoria.uk@hotmail.com
Or use our live chat.
KPHORIA is the data controller of your personal information.